Affiliate marketing is a form of marketing wherein you receive commission for referring someone to buy product or service from a company/website.Your referrer must go through your link or referral code for getting you earn by this. This form of business has incredibly grown & matured in recent time. Now days every business wants to take help of this form of marketing to boost up their business & they run their own affiliate programs. Affiliate marketing has reaching new highs with help of social media in current time. This form of marketing has followings terms:
In affiliate marketing, Advertiser is the one who owns or controls the actual product or service that is being advertised. Advertiser provides resources to affiliates for getting desired goals of promotion from them. Advertisers pay to other people to help them sell or promote their business. Advertisers have in-house or outsourced marketing resources to manage affiliate programs.
Affiliate or publisher are one who promotes an affiliate program to achieve goals of advertisers. An affiliate uses different type of methods to get visitors on their website or directly on advertiser’s website. Affiliates get paid from advertisers for their commission generated by achieving advertiser’s goals/targets. There are many type of methods of calculating or realising commissions like CPA, CPS, CPA+CPS, PPC etc.