Common misconceptions about affiliate marketing

Common misconceptions about affiliate marketing

The sole existence of affiliate marketing exists because it has been a proven and a tested method for marketing and capital gains. For those of you who are unaware of this type of marketing, it’s basically a way for large scale companies to reward other companies or partners, who promote the products of the parent company or bring them customers or online traffic. There are probably tonnes of ways to get started with affiliate marketing, but depending on the source, some of can be utterly misleading. So, let’s look at some of the myths surrounding affiliate marketing.

  1. It’s a quick way of making money: While affiliate marketing does have potential for large capital gains, but it is mostly a long-term process. In order to make a living out of affiliate marketing, you have to know your customer base and the web thoroughly. Master web affiliates have been doing this since years, and they are well versed in their course of action and have excellent team management and knowledge of customer repository and web skills.
  2. It’s often associated with illegal activities: This is one of the biggest misconceptions that you can come across while doing your research for affiliate marketing. Top affiliates who earn north of 3-5K per day, do so with knowledge of appropriate authorities and conduct the business in a legal environment. Of course inevitably, there are also individuals who affiliate the darker part of the web.
  3. Affiliate marketing is hated by people: Infect, you couldn’t be more wrong. First and foremost people need information about the product that they are purchasing and are much likely to dig the web a bit before doing so. If your marketing campaign/site consists of decent information regarding the product, they people will definitely visit your site to view info on the products, and in doing so, they might end up buying through your affiliation links.
  4. Affiliate marketing is a thing of the past: Some may argue that affiliate marketing has a bleak future and that it’s not a thing that is likely to stick. While a great deal depends on your conviction to further hone your business to its maximum potential, this allegedly false claim that affiliate marketing won’t stick is nothing but gibberish. In fact, it’s happening right under our noses. Websites aren’t as aggressive to promote affiliate marketing now as they used to a few years back. Instead they rely on newer models of business to remain discrete so the end customer isn’t being bothered constantly to get their products via an affiliate link.
  5. It is difficult to get into: Well for the most part, yes. Affiliate marketing indeed has a learning curve like all things. But all you need to get started are some good web skills, knowing your affiliate partner and some good old fashioned hard work. Affiliate marketing is easy enough once you know what you’re dealing with.
  6. Affiliate Marketing isn’t diverse: It’s been often said that affiliate marketing requires you to be competitive in a specific segment or niche. Well I can assure you that it isn’t true. While niche segments do make you a specialist in the segment, but it isn’t necessary for you to be locked in a particular segment. Instead the best possible route is to broaden your speciality within the niche and crater to relevant segments in that particular related to the niche. For example: If you are a specialist on the phone market, you can diversify your portfolio to crater to the market for phone accessories.